{"id":647,"date":"2026-02-27T10:13:23","date_gmt":"2026-02-27T10:13:23","guid":{"rendered":"https:\/\/ribenhouse.cz\/?page_id=647"},"modified":"2026-02-27T10:19:55","modified_gmt":"2026-02-27T10:19:55","slug":"ochrana-osobnich-udaju","status":"publish","type":"page","link":"https:\/\/ribenhouse.cz\/en\/ochrana-osobnich-udaju\/","title":{"rendered":"Privacy Policy"},"content":{"rendered":"<div data-elementor-type=\"wp-page\" data-elementor-id=\"647\" class=\"elementor elementor-647\">\n\t\t\t\t<div class=\"elementor-element elementor-element-10b91f2 e-flex e-con-boxed e-con e-parent\" data-id=\"10b91f2\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1ac6d4a elementor-widget elementor-widget-heading\" data-id=\"1ac6d4a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Privacy Policy<\/h3>\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-ea1d1bb e-flex e-con-boxed e-con e-parent\" data-id=\"ea1d1bb\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-bd4e54f elementor-widget elementor-widget-text-editor\" data-id=\"bd4e54f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<div style=\"text-align: left;\"><h6>Prohl\u00e1\u0161en\u00ed o Ochran\u011b osobn\u00edch \u00fadaj\u016f<\/h6><p>Spr\u00e1vcem osobn\u00edch \u00fadaj\u016f je provozovatel webov\u00fdch str\u00e1nek firma <strong class=\"left\">Riben House s.r.o.<\/strong>, I\u010cO: <strong><span class=\"nowrap\">22593527<\/span><\/strong>, se s\u00eddlem na adrese \u0158eznick\u00e1 662\/17, Nov\u00e9 M\u011bsto, 110 00 Praha 1, spole\u010dnost je zaps\u00e1na v obchodn\u00edm rejst\u0159\u00edku, veden\u00e9ho u M\u011bstsk\u00e9ho soudu v Praze, spisov\u00e1 zna\u010dka C 419028, (d\u00e1le jen jako \u201ehotel\u201c).<\/p><p>Pro\u010d shroma\u017e\u010fujeme informace?<br \/>Informace jsou shroma\u017e\u010fov\u00e1ny s c\u00edlem usnadnit proces rezervace mezi z\u00e1kazn\u00edkem a poskytovatelem ubytovac\u00edch slu\u017eeb. Nab\u00eddnout V\u00e1m dal\u0161\u00ed slu\u017eby tam, kde d\u00e1v\u00e1te souhlas k takov\u00fdm nab\u00eddk\u00e1m a\/nebo n\u00e1m pomohou zlep\u0161it tento proces pro budouc\u00ed pou\u017eit\u00ed.<\/p><p>K jak\u00fdm \u00fa\u010del\u016fm shroma\u017e\u010fujeme informace?<br \/>Pr\u016fb\u011bh nebo podpora \u010dinnosti rezerva\u010dn\u00edho procesu.<br \/>Proces dobrovoln\u00e9 registrace z\u00e1kazn\u00edka k odb\u011bru newsletteru.<br \/>Statistick\u00e9 pou\u017e\u00edv\u00e1n\u00ed syst\u00e9mu k jeho mo\u017en\u00e9mu vylep\u0161en\u00ed, zejm\u00e9na prost\u0159ednictv\u00edm anonymn\u00edho vyhodnocov\u00e1n\u00ed n\u00e1v\u0161t\u011bvnosti a chov\u00e1n\u00ed u\u017eivatel\u016f na webu.<br \/>Nen\u00ed \u017e\u00e1dn\u00e9 jin\u00e9 pou\u017eit\u00ed shrom\u00e1\u017ed\u011bn\u00fdch informac\u00ed, p\u0159i\u010dem\u017e osobn\u00ed \u00fadaje nejsou p\u0159ed\u00e1v\u00e1ny t\u0159et\u00edm stran\u00e1m v roli samostatn\u00fdch spr\u00e1vc\u016f bez souhlasu u\u017eivatele. \u00dadaje mohou b\u00fdt zpracov\u00e1v\u00e1ny smluvn\u00edmi zpracovateli spr\u00e1vce.<br \/>Napojen\u00ed na analytick\u00e9 n\u00e1stroje t\u0159et\u00edch stran<br \/>Server-side infrastruktura m\u016f\u017ee slou\u017eit jako technick\u00fd prost\u0159edn\u00edk pro p\u0159enos anonymizovan\u00fdch analytick\u00fdch dat do n\u00e1sleduj\u00edc\u00edch n\u00e1stroj\u016f:<\/p><p>Google Analytics (GA4),<br \/>Google Ads (v rozsahu analytick\u00e9ho vyhodnocov\u00e1n\u00ed),<br \/>Sklik (Seznam.cz).<br \/>Data jsou vyu\u017e\u00edv\u00e1na pro analytick\u00e9, statistick\u00e9 a marketingov\u00e9 \u00fa\u010dely, v\u010detn\u011b remarketingu, a to v\u00fdhradn\u011b v souladu s nastaven\u00edm souhlas\u016f ud\u011blen\u00fdch u\u017eivatelem prost\u0159ednictv\u00edm cookie li\u0161ty.<\/p><p>Server-side (proxy) m\u011b\u0159en\u00ed n\u00e1v\u0161t\u011bvnosti<br \/>Pro \u00fa\u010dely statistick\u00e9ho vyhodnocov\u00e1n\u00ed n\u00e1v\u0161t\u011bvnosti a zlep\u0161ov\u00e1n\u00ed funk\u010dnosti webov\u00fdch str\u00e1nek vyu\u017e\u00edv\u00e1me tzv. server-side (proxy) m\u011b\u0159en\u00ed. V tomto p\u0159\u00edpad\u011b nejsou analytick\u00e1 data odes\u00edl\u00e1na p\u0159\u00edmo z prohl\u00ed\u017ee\u010de n\u00e1v\u0161t\u011bvn\u00edka do analytick\u00fdch n\u00e1stroj\u016f, ale nejprve jsou technicky zpracov\u00e1na prost\u0159ednictv\u00edm serverov\u00e9 infrastruktury.<br \/>Kdo m\u00e1 p\u0159\u00edstup k n\u011bkter\u00fdm nebo v\u0161em shrom\u00e1\u017ed\u011bn\u00fdm informac\u00edm?<br \/>Poskytovatel ubytovac\u00edch slu\u017eeb, u kter\u00e9ho se bude realizovat Va\u0161e rezervace<br \/>Poskytovatel webov\u00fdch str\u00e1nek a rezerva\u010dn\u00edho formul\u00e1\u0159e.<br \/>Instituce, kter\u00e9 k tomu maj\u00ed opr\u00e1vn\u011bn\u00ed.<br \/>V souvislosti se server-side m\u011b\u0159en\u00edm m\u016f\u017ee k technick\u00e9mu zpracov\u00e1n\u00ed vybran\u00fdch \u00fadaj\u016f doch\u00e1zet tak\u00e9 prost\u0159ednictv\u00edm spole\u010dnosti Cloudflare, Inc., kter\u00e1 vystupuje v roli zpracovatele osobn\u00edch \u00fadaj\u016f a zaji\u0161\u0165uje zabezpe\u010den\u00fd p\u0159enos a z\u00e1kladn\u00ed zpracov\u00e1n\u00ed dat.<br \/>Rozsah technicky zpracov\u00e1van\u00fdch \u00fadaj\u016f<br \/>V r\u00e1mci server-side m\u011b\u0159en\u00ed mohou b\u00fdt v nezbytn\u00e9m rozsahu technicky zpracov\u00e1v\u00e1ny zejm\u00e9na:<\/p><p>IP adresa n\u00e1v\u0161t\u011bvn\u00edka (v anonymizovan\u00e9 nebo zkr\u00e1cen\u00e9 podob\u011b),<br \/>typ za\u0159\u00edzen\u00ed, opera\u010dn\u00ed syst\u00e9m a prohl\u00ed\u017ee\u010d (tzv. user-agent),<br \/>\u010das a technick\u00e9 parametry po\u017eadavku,<br \/>informace o interakc\u00edch s webem (nap\u0159. zobrazen\u00ed str\u00e1nky).<br \/>Prost\u0159ednictv\u00edm server-side m\u011b\u0159en\u00ed nejsou zpracov\u00e1v\u00e1ny obsahy formul\u00e1\u0159\u016f, citliv\u00e9 osobn\u00ed \u00fadaje host\u016f ani \u00fadaje o platebn\u00edch kart\u00e1ch.<\/p><p>Jak\u00fd p\u0159\u00edstup garantujeme na\u0161im n\u00e1v\u0161t\u011bvn\u00edk\u016fm ke shrom\u00e1\u017ed\u011bn\u00fdm informac\u00edm, kter\u00e9 se jich t\u00fdkaj\u00ed?<br \/>P\u0159\u00edstup ke v\u0161em shrom\u00e1\u017ed\u011bn\u00fdm informac\u00edm je umo\u017en\u011bn kdykoliv na po\u017e\u00e1d\u00e1n\u00ed<\/p><p>Pokud jste p\u0159esv\u011bd\u010deni, \u017ee na\u0161e webov\u00e9 str\u00e1nky nebo syst\u00e9my shrom\u00e1\u017edily nespr\u00e1vn\u00e9 informace nebo chcete jak\u00e9koliv informace rozporovat, pros\u00edme, kontaktujte n\u00e1s.<\/p><p>Pou\u017eit\u00ed server-side m\u011b\u0159en\u00ed nem\u00e1 vliv na rozsah pr\u00e1v subjekt\u016f \u00fadaj\u016f. U\u017eivatel\u00e9 maj\u00ed pr\u00e1vo na p\u0159\u00edstup ke sv\u00fdm osobn\u00edm \u00fadaj\u016fm, jejich opravu, v\u00fdmaz, omezen\u00ed zpracov\u00e1n\u00ed a vznesen\u00ed n\u00e1mitky v souladu s platn\u00fdmi pr\u00e1vn\u00edmi p\u0159edpisy.<\/p><p>P\u0159enos dat mimo Evropskou unii<br \/>Vzhledem k vyu\u017eit\u00ed glob\u00e1ln\u00ed infrastruktury spole\u010dnost\u00ed Cloudflare a Google m\u016f\u017ee doch\u00e1zet k p\u0159enosu dat mimo EU (zejm\u00e9na do USA). Tento p\u0159enos je zabezpe\u010den na z\u00e1klad\u011b rozhodnut\u00ed Evropsk\u00e9 komise o odpov\u00eddaj\u00edc\u00ed ochran\u011b v r\u00e1mci r\u00e1mce EU-US Data Privacy Framework (DPF), jeho\u017e jsou tito poskytovatel\u00e9 \u00fa\u010dastn\u00edky, p\u0159\u00edpadn\u011b prost\u0159ednictv\u00edm standardn\u00edch smluvn\u00edch dolo\u017eek (SCC).<br \/>Pr\u00e1vn\u00ed z\u00e1klad zpracov\u00e1n\u00ed<br \/>Zpracov\u00e1n\u00ed analytick\u00fdch \u00fadaj\u016f prob\u00edh\u00e1 na z\u00e1klad\u011b souhlasu u\u017eivatele ud\u011blen\u00e9ho prost\u0159ednictv\u00edm cookie li\u0161ty, p\u0159\u00edpadn\u011b na z\u00e1klad\u011b opr\u00e1vn\u011bn\u00e9ho z\u00e1jmu spr\u00e1vce na zaji\u0161t\u011bn\u00ed bezpe\u010dn\u00e9ho a funk\u010dn\u00edho provozu webov\u00fdch str\u00e1nek, v souladu s platnou legislativou.<\/p><p>Rozli\u0161en\u00ed pr\u00e1vn\u00edho z\u00e1kladu zpracov\u00e1n\u00ed<br \/>Analytick\u00e9 zpracov\u00e1n\u00ed \u00fadaj\u016f slou\u017e\u00edc\u00ed k m\u011b\u0159en\u00ed n\u00e1v\u0161t\u011bvnosti a zlep\u0161ov\u00e1n\u00ed funk\u010dnosti webov\u00fdch str\u00e1nek prob\u00edh\u00e1 na z\u00e1klad\u011b souhlasu u\u017eivatele ud\u011blen\u00e9ho prost\u0159ednictv\u00edm cookie li\u0161ty, p\u0159\u00edpadn\u011b na z\u00e1klad\u011b opr\u00e1vn\u011bn\u00e9ho z\u00e1jmu spr\u00e1vce v p\u0159\u00edpadech, kdy je zpracov\u00e1n\u00ed nezbytn\u00e9 pro z\u00e1kladn\u00ed vyhodnocov\u00e1n\u00ed v\u00fdkonu webu.<\/p><p>Marketingov\u00e9 a remarketingov\u00e9 zpracov\u00e1n\u00ed \u00fadaj\u016f, zejm\u00e9na za \u00fa\u010delem zobrazov\u00e1n\u00ed personalizovan\u00fdch reklam a opakovan\u00e9ho osloven\u00ed n\u00e1v\u0161t\u011bvn\u00edk\u016f webu prost\u0159ednictv\u00edm reklamn\u00edch platforem, prob\u00edh\u00e1 v\u00fdhradn\u011b na z\u00e1klad\u011b souhlasu u\u017eivatele ud\u011blen\u00e9ho prost\u0159ednictv\u00edm cookie li\u0161ty.<br \/>Doba uchov\u00e1n\u00ed \u00fadaj\u016f<br \/>Technick\u00e1 a analytick\u00e1 data jsou uchov\u00e1v\u00e1na po dobu nezbytn\u011b nutnou k napln\u011bn\u00ed v\u00fd\u0161e uveden\u00fdch \u00fa\u010del\u016f, nejd\u00e9le po dobu stanovenou nastaven\u00edm jednotliv\u00fdch analytick\u00fdch n\u00e1stroj\u016f.<\/p><p>Podm\u00ednky Cookies<br \/>Co jsou Cookies?<br \/>Soubory cookie jsou mal\u00e9 soubory, kter\u00e9 ukl\u00e1daj\u00ed informace ve Va\u0161em prohl\u00ed\u017ee\u010di a b\u011b\u017en\u011b slou\u017e\u00ed k rozli\u0161ov\u00e1n\u00ed jednotliv\u00fdch u\u017eivatel\u016f. Osoba u\u017eivatele v\u0161ak nen\u00ed na z\u00e1klad\u011b t\u011bchto informac\u00ed identifikovateln\u00e1.<\/p><p>K \u010demu soubory Cookies pou\u017e\u00edv\u00e1me<br \/>ke spr\u00e1vn\u00e9 funk\u010dnosti na\u0161ich str\u00e1nek, aby bylo mo\u017en\u00e9 dokon\u010dit proces rezervace s co nejmen\u0161\u00edmi obt\u00ed\u017eemi.<br \/>p\u0159i zji\u0161\u0165ov\u00e1n\u00ed, kter\u00e9 str\u00e1nky a funkce pou\u017e\u00edvaj\u00ed n\u00e1v\u0161t\u011bvn\u00edci nej\u010dast\u011bji.<br \/>Jak\u00e9 soubory cookie pou\u017e\u00edv\u00e1me:<br \/>Soubory cookie pou\u017e\u00edvan\u00e9 na na\u0161ich str\u00e1nk\u00e1ch lze z hlediska jejich trvanlivosti rozd\u011blit na dva z\u00e1kladn\u00ed typy. Kr\u00e1tkodob\u00e9 tzv. \u201esession cookie\u201c kter\u00e9 jsou pouze do\u010dasn\u00e9 a z\u016fst\u00e1vaj\u00ed ulo\u017eeny ve Va\u0161em prohl\u00ed\u017ee\u010di pouze do t\u00e9 doby, ne\u017e prohl\u00ed\u017ee\u010d zav\u0159ete, a dlouhodob\u011b tzv. \u201epersistent cookie\u201c, kter\u00e9 z\u016fst\u00e1vaj\u00ed ulo\u017eeny ve Va\u0161em za\u0159\u00edzen\u00ed mnohem d\u00e9le nebo dokud je ru\u010dn\u011b neodstran\u00edte (doba ponech\u00e1n\u00ed soubor\u016f cookie ve va\u0161em za\u0159\u00edzen\u00ed z\u00e1vis\u00ed na nastaven\u00ed samotn\u00e9 cookie a nastaven\u00ed va\u0161eho prohl\u00ed\u017ee\u010de).<\/p><p>Z hlediska funkce, kterou jednotliv\u00e9 cookie pln\u00ed, lze cookie rozd\u011blit na:<br \/>konverzn\u00ed, kter\u00e9 n\u00e1m umo\u017e\u0148uj\u00ed analyzovat v\u00fdkon r\u016fzn\u00fdch prodejn\u00edch kan\u00e1l\u016f<br \/>trackingov\u00e9 (sledovac\u00ed), kter\u00e9 v kombinaci s konverzn\u00edmi pom\u00e1haj\u00ed analyzovat v\u00fdkon r\u016fzn\u00fdch prodejn\u00edch kan\u00e1l\u016f<br \/>remarketingov\u00e9, kter\u00e9 pou\u017e\u00edv\u00e1me pro personalizaci obsahu reklam a jejich spr\u00e1vn\u00e9mu zac\u00edlen\u00ed<br \/>analytick\u00e9, kter\u00e9 n\u00e1m pom\u00e1haj\u00ed zv\u00fd\u0161it u\u017eivatelsk\u00e9 pohodl\u00ed na\u0161eho webu t\u00edm, \u017ee pochop\u00edme, jak jej u\u017eivatel\u00e9 pou\u017e\u00edvaj\u00ed<br \/>esenci\u00e1ln\u00ed, kter\u00e9 jsou d\u016fle\u017eit\u00e9 pro z\u00e1kladn\u00ed funk\u010dnost webu<br \/>N\u011bkter\u00e9 soubory cookie mohou shroma\u017e\u010fovat informace, kter\u00e9 jsou n\u00e1sledn\u011b vyu\u017eity t\u0159et\u00edmi stranami a kter\u00e9 nap\u0159. p\u0159\u00edmo podporuj\u00ed na\u0161e reklamn\u00ed aktivity (tzv. \u201ecookie t\u0159et\u00edch stran\u201c). Podle t\u011bchto \u00fadaj\u016f V\u00e1s v\u0161ak nelze identifikovat.<\/p><p>Cookies n\u00e1mi pou\u017e\u00edvan\u00e9 n\u00e1m umo\u017e\u0148uj\u00ed vylep\u0161it na\u0161e webov\u00e9 str\u00e1nky.<\/p><p>Jestli\u017ee nechcete p\u0159ij\u00edmat cookies, m\u016f\u017eete upravit nastaven\u00ed va\u0161eho prohl\u00ed\u017ee\u010de. Funkce N\u00e1pov\u011bdy p\u0159\u00edmo ve va\u0161em prohl\u00ed\u017ee\u010di vysv\u011btluje jak zm\u011bn\u00edte toto nastaven\u00ed. M\u016f\u017eete tak\u00e9 nav\u0161t\u00edvit www.aboutcookies.org, kter\u00e9 obsahuj\u00ed komplexn\u00ed informace o tom, jak spravovat soubory cookies v \u0161irok\u00e9 \u0161k\u00e1le prohl\u00ed\u017ee\u010d\u016f.<\/p><p>Pros\u00edme berte na v\u011bdom\u00ed, \u017ee d\u00edky blokov\u00e1n\u00ed cookies nemus\u00edte b\u00fdt schopni pln\u011b vyu\u017e\u00edvat ve\u0161ker\u00e9 funkce t\u011bchto webov\u00fdch str\u00e1nek, zejm\u00e9na pou\u017e\u00edv\u00e1n\u00ed rezerva\u010dn\u00edho syst\u00e9mu k dokon\u010den\u00ed rezervace.<\/p><p>Server-side analytick\u00e9 m\u011b\u0159en\u00ed je prov\u00e1d\u011bno v souladu s nastaven\u00edm souhlas\u016f ud\u011blen\u00fdch prost\u0159ednictv\u00edm cookie li\u0161ty a nen\u00ed aktivov\u00e1no v rozporu s volbou u\u017eivatele.<\/p><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>Ochrana osobn\u00edch \u00fadaj\u016f Prohl\u00e1\u0161en\u00ed o Ochran\u011b osobn\u00edch \u00fadaj\u016f Spr\u00e1vcem osobn\u00edch \u00fadaj\u016f je provozovatel webov\u00fdch str\u00e1nek firma Riben House s.r.o., I\u010cO: 22593527, se s\u00eddlem na adrese \u0158eznick\u00e1 662\/17, Nov\u00e9 M\u011bsto, 110 00 Praha 1, spole\u010dnost je zaps\u00e1na v obchodn\u00edm rejst\u0159\u00edku, veden\u00e9ho u M\u011bstsk\u00e9ho soudu v Praze, spisov\u00e1 zna\u010dka C 419028, (d\u00e1le jen jako \u201ehotel\u201c). Pro\u010d shroma\u017e\u010fujeme [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-647","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/ribenhouse.cz\/en\/wp-json\/wp\/v2\/pages\/647","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ribenhouse.cz\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/ribenhouse.cz\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/ribenhouse.cz\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/ribenhouse.cz\/en\/wp-json\/wp\/v2\/comments?post=647"}],"version-history":[{"count":16,"href":"https:\/\/ribenhouse.cz\/en\/wp-json\/wp\/v2\/pages\/647\/revisions"}],"predecessor-version":[{"id":672,"href":"https:\/\/ribenhouse.cz\/en\/wp-json\/wp\/v2\/pages\/647\/revisions\/672"}],"wp:attachment":[{"href":"https:\/\/ribenhouse.cz\/en\/wp-json\/wp\/v2\/media?parent=647"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}